SEASALT BBQ RUB
context:
Branding Class proj. 2014


The Seasalt branding assignment, required the designer to brand a randomly assigned item. A container for the item and the shirt were used as the implementation for the branding elements. The item was branded to appeal to a younger tailgating crowd while exuding a nostalgic, down home energy.


role: Graphic Designer, Modeler
software:Illustrator, Lightwave

palette:

fonts: Southernaire Abc 123

fonts: Herald Gothic Bold Abc 123